Daily Updates: Nov 14
Design Spotlight is a curated database of design cases, showcasing daily updates from various design studios and agencies. Here are the updates from Nov 14.
Stockholm International Film Festival 2025 by 25AH
Visual Identity For Stockholm International Film Festival
For the 2025 edition of Stockholm International Film Festival, 25AH created a distinctive visual identity that pays tribute to filmmaker David Lynch without relying on direct references. Grounded in themes of repetition, rhythm, and distortion, the concept channels dream logic and surreal momentum, where images loop, mutate, and evolve. The identity becomes a hypnotic, slightly disorienting dreamscape built from recurring frames, layered elements, and suggestive patterns. Anchored in the festival’s hallmark color, the palette pushes red to its most vivid, luminous shade—a beacon against November darkness and a nod to cinema’s emotional intensity. The result is a dynamic system that resonates with Lynch’s cinematic language while remaining uniquely the festival’s own.
Advertising Campaign For A Leading Online Secondhand Retailer
Red Antler partnered with ThredUp, the largest online secondhand retailer for women, to boost brand awareness with an integrated campaign built around the rallying cry “Think it. Thrift it.” The work highlighted ThredUp’s technology and positioned secondhand shopping as aspirational, showing how the platform’s selection and tools help women find exactly what they want. In New York City, Red Antler created hyperlocal tear-off flyers that nodded to neighborhood style tropes, alongside wildpostings and a series of films dramatizing the inner monologue of thrifters. The idea rolled out across social with a large influencer push and online video, carrying a clear message: wherever your style is headed next, thrift it on ThredUp. Deliverables included campaign strategy, concept, art direction, out-of-home, social, and online video.
Norrebro Teater by Bureau Borsche
Logo And Visual Identity For A Danish Theater
Bureau Borsche developed a new logo and visual identity for Nørrebro Teater that bridges past and future and reflects the theater’s evolving direction and upcoming program. Inspired by the iconic sign designed by architect Vilhelm Lauritzen in 1932, the system translates historic cues into a contemporary expression. The identity supports the institution’s mission to connect people through culture and offer new perspectives, building on local heritage while preparing the stage for what comes next. Through a clear typographic approach and renewed mark, Bureau Borsche aligns historical reference with present-day communication to strengthen recognition and articulate the theater’s purpose.