Daily Updates: Oct 31

Design Spotlight is a curated database of design cases, showcasing daily updates from various design studios and agencies. Here are the updates from Oct 31.

Illustration and in-store graphics for a Japanese craft retailer

Nakagawa London by A Practice for Everyday Life

Illustration And In-store Graphics For A Japanese Craft Retailer

A Practice for Everyday Life partnered with Jones Neville on Nakagawa’s first European store in Shoreditch, London. The interior, crafted from British sycamore and linen book-cloth, takes cues from the geometric forms found in Nakagawa’s products and packaging. A Practice for Everyday Life integrated restrained graphics throughout the space, with typographic details hand-painted onto glass and wood to keep the objects at the forefront. For print and digital communications, the studio developed a suite of illustrations that capture the handcrafted character of the crafts; simplified shapes emphasize the refinement of each piece, while tactile textures nod to the human touch behind them. Opened for Shoreditch Design Week 2025, the London store remains open through 2026. Photography by Helena Dolby.

Brand identity and web design for Ouch, a smash-burger chain

Ouch by Oker

Brand Identity And Web Design For Ouch, A Smash-burger Chain

Studio Oker created a slapstick-infused brand for Ouch, a smash-burger chain aiming to raise the bar in Europe’s fast-casual market. Grounded in simple, high-grade ingredients and attentive craft, the identity was built to be distinct, flexible, and instantly recognisable as the company scales. The concept plays on the “smash” in smash burgers, drawing on the universal language of physical comedy—from silent films to internet fail culture—to celebrate exaggerated mishaps. The system spans brand strategy, brand platform, brand design, web design, art direction, and illustration, and extends into the ordering experience to prioritise convenience without losing personality. At the flagship location, the identity underpins a space optimised for take-away with limited seating.

Verbal and visual identity and website for Trellis

Everbloom by How & How

Verbal And Visual Identity And Website For Trellis

How&How rebranded Trellis, a lifelong health platform for families that unifies medical records, genetics, medications and vaccine history into a single, visual timeline—a living blueprint of personal health. The studio developed a new verbal and visual identity and designed a website to express clarity and continuity across complex health data. The work positions Trellis as a trusted hub for long-term wellbeing, making sensitive information legible and connected through an intuitive narrative arc.