M—N Associates

M—N Associates is a branding and creative design studio based in Ho Chi Minh City, Vietnam, building identities and campaigns that travel well—from the street corner to the world stage. The team moves easily across sectors, shaping F&B, hospitality, culture, retail, and tech for names like Beck’s Ice, Bát Tràng Museum, Guta Cafe, Juice Up Saigon, Glomad Hotel, Leman Jewelry, Malto, Gaieté, 2F, HiRaw, KSOUL Studio, and Giaohangtietkiem. Their work is grounded in sharp ideas, strong typography, and systems that invite play without losing discipline, bringing a distinctly Vietnamese energy to brands that need to stand out and stay consistent. Whether refining a museum’s public face or launching a café chain, they treat every brief like a chance to build a living language—practical

https://m-n.associates

Ho Chi Minh City, Vietnam

17 Cases

• 2f
• Identity System For A Popular Vietnamese Beer Garden
• Architecture, Atmosphere, Pattern, Restaurant

• Battrangmuseum
• A Branding Strategy For A Cultural Museum
• Engagement, Heritage

• Becksice
• Rebranding For A Contemporary Beverage Company
• Merchandise, Packaging, Rebranding, Typography

• Gaiete
• Unboxing Experience Design For A Fashion Brand
• Experience, Illustration, Packaging, Typography, Unboxing

• Ghtk
• Branding Strategy For A Delivery Service
• Experience, Packaging, Typography

• Glomad
• A Brand Identity Creation For A Boutique Hotel Concept
• Experience, Hospitality, Packaging, Typography

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