Daily Updates: Dec 19
Design Spotlight is a curated database of design cases, showcasing daily updates from various design studios and agencies. Here are the updates from Dec 19.
Launch Film For Fairphone 6
From Form created a launch campaign film for Fairphone 6 centered on a single, powerful gesture: the switch. Inspired by the phone’s new distraction‑free mode, the switch became the visual and conceptual core, turning a functional feature into a statement about mindful smartphone use. To reflect Fairphone’s honest and transparent ethos, all product shots were captured in‑camera. From Form engineered a custom 360‑degree rig that allowed the camera to rotate fully around both the device and the talent, lending a tactile, human quality. From Form handled creative concept, direction, animation, and production design, crafting a dreamy commercial that evokes leaving the day behind and being carried by music while highlighting a more intentional way to interact with technology.
Audemars Piguet Where Time Begins by From Form
Animated Sequences For A Luxury Watchmaker
From Form created a series of animations for director Camille Boumans’ film “Where Time Begins” for Audemars Piguet. The motion pieces reflect the brand’s 150-year legacy rooted in Le Brassus, where Audemars and Piguet shaped the future of watchmaking. Narrated by Serena Williams, the film moves through tunnel-like zooms, mirrored doubles, distorted reflections of Rotterdam, and dreamlike architecture set against a summer blue sky. Produced with Partizan, From Form delivered animation that weaves heritage and craft into a contemporary, surreal narrative celebrating precision, passion, and the smallest of tools.